Caribbean Week New York Sets Schedule of Events
NEW YORK, NY – The Caribbean Tourism Organization
‘
s (CTO) Caribbean Week
New York (#CWNY17) will come alive in the Big Apple when tourism
officials, industry executives, media, Caribbean Diaspora, travel
agents, consumers and students come together to participate in a
calendar of activities that showcase the best of Caribbean tourism.
Taking place June 3 – 10, 2017 as a celebration of the sights, sounds,
color and culture of the Caribbean, the week combines business sessions
and consumer-oriented events with Caribbean-inspired food, lively
entertainment and networking opportunities.
Caribbean Week New York is the largest regional tourism activity in
the New York area. Artists, performers, celebrity chefs, investors and
other strategic partners join government officials and the media as all
converge on New York for a week that showcases the diversity and
vibrancy of the region.
- To raise awareness of the Caribbean as the #1 vacation playground.
- To deliver events that attract significant positive media attention.
- To provide opportunities for member destinations to promote their individual products and services.
- To engage the Caribbean Diaspora.
In addition to business meetings, the week-long agenda of consumer and trade events include:
- The Caribbean is known for its incredible smorgasbord of
culinary offerings influenced by its European, African, Indian and
indigenous heritage. During Caribbean Week, the Caribbean Celebrity
Chefs will demonstrate mastery in preparing authentic Caribbean dishes
at a variety of upscale and highly visible locations, such as
Bloomingdales and Williams Sonoma, that support Caribbean Week and whose
customers match the profile of potential Caribbean vacationers.
- Members of the Diaspora, the Caribbean Diplomatic Corps and
Caribbean tourism industry personnel are invited to join the CTO to
observe the 44th Caribbean Week in New York, give thanks for the
Caribbean, and pray for continued growth and success of the industry.
This event is open to the public.
- In this Forum, as CTO continues to strengthen the relationship
between the Diaspora and the Region, visiting Caribbean tourism
officials, policymakers and Diaspora leaders and influencers will
celebrate Caribbean American’s contribution to the United States during
Caribbean American Heritage month as well as discuss opportunities for
economic development through the efforts of the Diaspora at Optimizing
the Benefits of Cultural and Heritage Tourism.
- Workshops for National Tourist Office (NTO) representatives
offer participants an opportunity to increase their knowledge and
networking by collaborating with other segments of the industry to
increase travel to the Caribbean. The theme of this workshop is “To The
Collaborators Go The Spoils.”
- During the “Selling the Romantic Caribbean” Trade Show and
Educational Forum, suppliers will share their tips and secrets, and
destination representatives will boast about what is special about their
product – all to help travel agents develop effective business
strategies to increase sales.
- “Students Taking Center Stage: A Forum for Rising Stars in
Caribbean Tourism” – Tourism Education is a critical element of tourism
sustainability and one of the ways in which the CTO lives up to its
sustainable goals is by having youth involved in all of its activities.
The Students Colloquium brings together teams from several colleges to
present a sustainable project that provides a positive experience for
residents, tourism companies and visitors.
- Theme: Marketing Caribbean Tourism in the New “Ab” Normal
featuring Michael Kraabel, Vice President, Creative + User Experience,
Bolin Marketing; Scott Wiseman, President of Travel Impressions and Tom
Bacon, Airline Industry Consultant. The Caribbean Marketing Conference
remains one of the highlights of Caribbean Week and presents the latest
cutting-edge marketing trends to an audience of public and private
sector tourism representatives.
- “Honoring Industry Leaders and Top Caribbean Stories” –
Caribbean Week takes on special meaning when awards are presented in the
major media and Caribbean tourism market, in the presence of peers and
top Caribbean tourism officials and executives, in show of appreciation
for their contribution to the development of the tourism product. Dave
Price will return as host of the Luncheon.
- The Caribbean Media Marketplace, another not-to-be missed annual
event during Caribbean Week New York, attracts a wide-range of travel
media from television, radio and print outlets. This event provides
CTO-member Governments and private sector exhibitors with the
opportunity to interact with writers from the trade and consumer press
and to tell their travel stories.
- The CTO Foundation will celebrate the diverse sights, sounds and
flavors of the Caribbean at the sixth annual Rum Rhythm Benefit
and Auction – “The Ultimate Caribbean Epicurean Experience.” This event
is open to the public. Tickets are $125 each. For more information about
Rum Rhythm or to purchase tickets, click here.
- An event spotlighting the Caribbean’s extraordinarily beautiful destinations and amazing culture, music and entertainment.
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